Seven Social Media Trends for Consumers

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Last week Patricia Redsicker wrote a piece published in the Social Media Examiner blog which provided a wonderful summary of the 2012 Nielson Social Media Report. The summary listed the seven key findings from the report as:

  • More time invested in Mobile
  • Pinterest Usage Continues to Rise
  • Social Networking Generates Positive Sentiments
  • Twitter Drives Social TV
  • Social Care is the New Customer Care
  • Mixed Feelings about Social Ads
  • Social Listening a Key Consumer Activity

If you’re interested in how social media will continue to drive customer engagement, the post is a must-read!

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